Interesting statistic noted by online journal Marketing Land. Of all this year’s Super Bowl ads, only 5 mentioned Facebook as a response device.

This is a 50% drop from last year – and compares with a 300% increase in mentions of Twitter.

We can only assume that people are finally starting to realise that Facebook is pretty useless as a marketing tool.

We hate to say we told you so, but…

Related insights

See more insights